Women in 2018 are orchestrating bigger, bolder moves and making their voices heard with a feminine flair that has the nation and world at large energized. This year Sta-Sof-Fro is at the forefront making sure women in Mzansi are embracing who they are, with confidence. A movement that celebrates the #versastyle* woman, Wear You is a meeting of the minds of women from all walks of life, with one thing in common- they are real women living in the real world.
Sta-Sof-Fro has hand-picked 12 leaders in various industries to share their personal experiences, truths and narratives as real woman in an ever-changing world. The sessions, aimed at motivating and empowering, will see these influentials share tips, insights and life experiences in a three-part interactive soiree of substance, the salon seminars. In an effort to give back to loyal consumers, Sta-Sof-Fro has undertaken to break stereotypes and create a dynamic dialogue that allows the versastyle woman to embrace their personal journey’s and truths, reminding all that it’s ok to #WearYou. With a complete hair care range that covers the vast majority of hair and beauty needs – from hair treatments and aftercare to skin care – the Wear You campaign is an extension of what the Sta-Sof-Fro ethos stands for. The leading ladies in the campaign include financial expert, health and fitness influencers, entrepreneurs and professionals.
The first salon seminar kicks off in March and it focuses on the necessity to create and maintain wealth in its various facets. Wealth coaches Nelisiwe Masango and Samke Mhlongo will be joined by social entrepreneur and global gamechanger Thato Kgatlhanye and modern day professionalista Aurelia Nxumalo. The hostesses will be sharing their insights and wisdom to a select group of ladies, talking the how’s, the what’s and they why’s of wealth.
The second salon seminar will tackle the hot topic of turning passions into profit, hosted by private chef, tutor and media personality Chef Nti, Cheri Yase Kasi founder Sunshine Shibambo, Mama Ka Shaka’s Nandi Dlepu and Creative Entrepreneur Kwena Baloyi.
The final salon seminar will be diving deeper into a topic women know all too well- the balancing act. Dr Nandipha Sekeleni, fitness guru Mapule Ndhlovu and media personalities Palesa Masiteng and Lerato Sengadi will share their experiences and insights on their personal journeys as women with a lot on their plate.